Biz Trans Consulting helps in transforming your business for better.

Marketing

It could be coming up with right product, price, promotional scheme or distribution system, we will help you with. Be it brand management, pre-launch market survey or customer satisfaction survey, we will do it for you.

No one denies the fact if the 4 Ps or 7Ps (in case of services) are not in place properly, sales will not happen as expected/forecasted. We bring in holistic approach which enables us to reap benefits faster, compared to piece-meal approach.

So anything to do with acquiring & retaining customer is our forte.

Marketing Services:

PRODUCT

  • New Product /Service design
  • Re-engineering existing product/service
  • New Product / Service launch

 

PRICE

  • Identification of right price point
  • Cost Rationalisation
  • Value Analysis & Value Engineering

 

PROMOTION

  • Brand Management
  • Promotional activities design
  • Incentive policy management

 

PLACE

  • Distribution network design
  • Inventory positioning
  • Logistics Management

 

GENERAL

  • Customer satisfaction surveys
  • Market (intelligence) study/survey
  • CRM

 

SPECIAL

  • Sales Training
  • Showroom design/Visual merchandising
  • Benchmarking of Marketing Operations

 

 

How do our clients benefit

PRODUCT

  • Creating New differentiated Products /Services
  • Improving  existing product/service
  • Capturing the market

THUS IMPROVING REVENUES

PRICE

  • Attracting right customers
  • Creating value
  • Reducing price without compromising quality

THUS ADDING MORE TO THE BOTTOM AND TOP LINES

PROMOTION

  • Creating identity through brand
  • Pulling customers to your product
  • Engaging downstream SCM members

THUS FETCHING MORE PRICE AND INCOME

PLACE

  • By having right product at right place
  • Right quantity and
  • At right time

THUS REDUCING COSTS AND IMPROVING SERVICE LEVELS

GENERAL

  • Understanding what customers want
  • Understanding competition
  • Handling and retaining customers

THUS RETAINING EDGE WHICH SHALL TRANSLATE INTO PROFITS

SPECIAL

  • How to create a sales pitch
  • How to showcase/display products
  • Understanding the position in the market

THUS CREATING ENDURING CULTURE OF IMPROVEMENT